Maslow’s Theory Applied to Landlords and Tenants

Maslow’s Theory Applied to Landlords and Tenants

16:42 PM, 30th December 2012, About 12 years ago 79

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Maslow Theory Applied to Landlords and TenantsIn the West Midlands we are addressing the issue of educating the young to understand their future housing options, financial obligations and choices. I work on behalf of NLA with a consortium called HOMESTAMP (www.homestamp.com) and we are just coming to the end of a major project to get a module into the national curriculum for 14-16 year olds. Under the subject of Financial Management this module will help to break the cycle for many young people to prevent them becoming the 4th generation of their family to base their lifestyle on “benefits will provide”. This will be a reality check for those who may believe that becoming pregnant will ensure them a “nice little flat off the council”.

All local authorities are becoming more and more reliant on the Professional Rental Sector (PRS) to help them to house their homeless and it is vital that young people are aware that their only future options will be to stay at home, provide their own homes (by renting or buying) or to convince a private landlord that they will be a good tenant. By the time these young people leave education the Universal credit will be in place and there are serious concerns that giving people a “purse of money” will further increase rent arrears, not only for the PRS, but also for local authorities and Registered Social Landlord’s (RSL).  The utility companies will also become victims of those who choose to misuse the money provided to them, from our tax pounds, to keep them safe.

We all learn from what we absorb and young people who are brought up in families where no one gets up in the morning and dashes off to work become accustomed to this life style for them it becomes the norm. It will take some time to re-educate these youngsters that there is another way of living and that the alternative may, in future, be their only option. We need to appeal to the innate desire of each new generation to rebel against the lifestyle of their parents. No one wants to live in a society where we don’t care for those who need our help and financial support but it is in meeting the needs of the needy that we also fall victims to the greedy. I am well aware that it is becoming increasingly difficult to find work and that withdrawing or reducing benefits alone is not the answer but we must start with motivation, because it is only motivation that will break the cycle. We need to get to the point where young people leave education “knowing” that the next step is to find a way to fund the life that they plan.

Schools need to play a major role in making these youngsters aware of the life that they could have rather than allowing them to become myopic about their future. Parents also need to play a part. Those of us who do work often allow our offspring to open an account at the bank of mum and dad and, while this may be necessary during the years that they are in education, we need to close their accounts one month after they leave education and motivate them to become self supporting and to gain the dignity that comes from paying your own way. It is selfish of us to want to give our kids what we did not have because in doing so we take away from them one important thing that we did have, MOTIVATION. I consider myself fortunate that my parents could not afford to allow me to remain unemployed, I grew up knowing how hard my parents worked to fund our simple lifestyle and I could not wait to earn my own money. I knew what I wanted, I also knew that the only way that I would get that I wanted was to work.

As a tax payer, I welcome the Governments plans to gradually reduce the “dependence” mentality of many people in this country. As a landlord, I do fear that some of these plans may impact on my own income. All landlords are only one redundancy away from a tenant who is on benefits and we all need to position ourselves to ensure that whatever else comes out of that “purse” of universal credit our rent comes out first. ALL Assured Shorthold Tenancy’s (AST) should carry a clear clause that the tenancy is only granted on the basis that if now or at any time in future the tenant needs to claim benefits to help to pay all or part of the rent that rent is paid directly to the landlord. Under new Government guidance issued this year, local authorities should pay the rent directly to the landlord who only grant tenancies based on direct payment, as part of their safeguarding policy. Local authorities were given discretion on this, unfortunately, and it is up to the PRS to ensure that this discretion is exercised in our favour. Landlords should attend all local authorities landlords fora and landlord meetings and be very vocal about the fact that we will not be become part of the welfare state, we will not pay into a system that gives people financial support without protecting our tax pounds by ensuring that the money given is used to keep a roof over the claimants head. We will be taking legal eviction action and pursuing our rent arrears and we will refuse to house those who we fear will not pay for the service that we provide. All these authorities are only too well aware that without the PRS they are in BIG trouble, the day has arrived when they need us more than we need them and it is time that we set out clearly our terms of business.

You will often hear the term “financial inclusion”, what does that mean? It means that no one should be excluded from society because they have a lack of money and I absolutely agree with that. But there are accepted norms in our society and among them is the implicit understanding that goods and services must be paid for. Most of us arrange our finances so that the bills are paid before we spend on other, less important things. Most people use a system of standing orders and direct debits to avoid the temptation to put our desires before our obligations. Financial inclusion in our society means helping those who do not have the skills to manage their finances to follow these “norms”. Many people have poor financial histories and cannot gain access to the high street banks but Credit Unions will take these customers and most will “ring fence” their rent payments if landlords work with them. They will also send a landlord written notification if the tenant exercises his right to stop a standing order and, because they require one months notice to do this, the landlord has time to take appropriate action. The landlord will also get written notification if a tenant tell the Credit Union to change his rent payments from you to another landlord and again this is early warning that a tenant may have abandoned the property. Abandonment is fraught with potholes for unsuspecting landlords. Some landlords use what are known as “abandonment notices” on the door of the property but these notices have no legal status and will not protect a landlord against accusations of illegal eviction and the horrifying penalties that may follow a successful conviction. A tenant who has given a Credit Union the required written notification to change the recipient of their rent payments has committed himself in writing to the fact that he has changed his prime residence and the written notification that the Credit Union will send to the landlord may be just the document you need to cover your back.

The PRS must survive because without us we will have “cardboard Cities” all over this country. I believe that the Universal Credit will bring us closer to the day when Government have to face the fact that

Landlords are running a business, a business which is vital to the future of this country and the well being of those who live here. Landlords need to be paid for their services just like any other business. Without homes, people will sink into further dependence and put pressure on the Health Service, the Legal System and society in general. The UK will not be a place where people want to make a life and bring up their children. We will not hang onto the many talented young people who are the future of this country. We will become a country of lawlessness, worklessness and hopelessness.

This article was first published on 15th December 2011 and has been re-published on 30th December 2012 following recent media reports of a survey carried out by Housing Charity “Crisis” which indicates that only 1.5% of Private Landlords now rent to tenants claiming benefits.


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9:40 AM, 25th September 2011, About 13 years ago

🙂 And my point being that yes, you can. But, independently of the other stuff I can't see it'll make a great deal of difference to the big picture.
I have to get involved with the benefits system through voluntary work and I find it utterly perplexing; each time there are new rules or different hoops to jump. But I have worked with people who have an excellent understanding of their benefits entitlement. They just have rent arrears and debts too. It's not a lack of financial understanding or skill. It's a lack of priorities.
Not sure how a person who steals from their mum is good at managing their finances; maybe that's the example that makes my point?
Learning to swim isn't a lot of use if you're determined to jump into custard... is another way to put it?
(although actually I'm not sure about the custard example - is it solid, is it liquid....)
t

Ben Reeve-Lewis

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10:22 AM, 25th September 2011, About 13 years ago

I give in 🙂 You lost me with the custard argument

And we've gone way off Mary's Maslow argument.

..............................................but you're wrong!!!!

Mary Latham

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10:47 AM, 25th September 2011, About 13 years ago

I could not agree more Teena and this is why it is SO important for us all to work together to get everyone up to then 3rd level of Maslows HofN. It is only at that stage that people feel motivated to look around and empathise with others because their own basic needs are being met.

Mary Latham

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10:49 AM, 25th September 2011, About 13 years ago

Spot on Ben and I really do appreciate the support of someone who really "gets it" as you do. Thank you

Mary Latham

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11:03 AM, 25th September 2011, About 13 years ago

I could not agree more Teena. I believe that low self esteem is a major contributor to the need to gather "stuff". Trying to fit in is a very basic human need and those who feel that they are worth less than they are will attempt to gain external validation through conspicuous consumption. If a person has a good sense of self worth and dignity they are less likely to need external validation. This does not mean that they will aspire to have less, on the contrary, this will motivate them to achieve more. It is human nature to "want" it is this want that got us out of caves; the problems arise when this want is not accompanied by the need for self sufficiency. We need to guide people past their fear of failure and this will not happen unless they are motivated to take the first step into the unknown. By opening the "Benefits will provide" cage door we are being cruel to be kind. By educating them that there is another way of living we are providing the motivating that will make them want to walk out of that door.

Mary Latham

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11:09 AM, 25th September 2011, About 13 years ago

Ben this reminds me of something that my beloved mother always told me "when poverty comes in the door, love flies out of the window"

Disparity in aspirations and the method of achieving them puts strain on relationships.Relationships work best when we dream the same dream.

Mary Latham

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11:11 AM, 25th September 2011, About 13 years ago

Teena what do you think motivates a person to steel from his own mother?

Mary Latham

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11:16 AM, 25th September 2011, About 13 years ago

Motivation comes from within. The knowing what is possible and method of making a dream come true is where education sits

If a child living in a mud hut has no idea that a penthouse exisits - how can he aspire to owning one?

Mary Latham

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11:19 AM, 25th September 2011, About 13 years ago

Don't give in Ben lets ask Teena why a person would be motivated to jump into that bowl of custard?

Ben Reeve-Lewis

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12:31 PM, 25th September 2011, About 13 years ago

Well who'd a thought that Property 118 would turn into 'Thought for the day' haha.

I only gave in because I have other things to do today (I have mixed a lump of gorgonzola torta, mixed with Mascarpone with Horesradish, Worcester sauce and 250grams of white crab meat. Stick it in a bowl with a topping made of breadcrumbs and paprika and bake for 10 minutes until it goes gooey and dip stuff in it) but I cant resist another comment.

Really Maslow's pyramid represents a whole fullfliled life model, an ideal of where human's could be at. In that sense we are all right as it is a dynamic model, not just fixed stages.

Keeping things housing related, before Mark and Jack pull the plug, as I wrote before, high rents, huge mortgage deposits, increasing fuel bills traps people in the lower levels, so self actualisation and even plain old fun have to take second place to the more prosaic levels. The vast majority of the world lives there, our recent recession has simply made us more level with most of humanity, for whom shelter, clean water and food are daily concerns.

And as you wrote Mary, landlords are part of the solution, not the problem, I think landlords as providers of a most basic need have a crucial role to play in elevating people's lives. Ghandi, one of my persnal all time heroes once said that there was nothing immoral about being a landlord, it was a noble calling but human greed could get in the way and create problems.

I know my paid role is to prosecute you guys but I take a longer view actually and would rather help out with problems than just be the council's hit man (in housing terms) That is why i am so enthusiastic about Social Lettings Agencies. Between us we might just be able to pull something else out of the fire.

Governments are never going to do it. In that sense Cameron is right.

And before anyone slaps down the 'Holistic Hippy' card, lets not forget that the concept of Holism was coined by a South African politician in 1926, hardly a wooly liberal. None of us is as smart as all of us. Read James Suroweicki's "Wisdom of crowds" if you dont believe me.

If landlords can lay down their caution about tenants, tenants can lay down their mistrust of lanldords and councils can be the oil that keeps the whole thing on track Housing just might be a way of raising more than just housing standards

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